Overview
Problem
The company needed a fresh new look and feel for the rollout of Fuels and Delivery targeting several KPI’s. The lead designer left the company creating a void.
Solution
Redesigned the OneApp experience for 7-Eleven focusing on a making the experience fun and engaging. Established content strategy and design system to support future growth.
Unique Value
Creating custom illustrations happened to be an objective that I was able to deliver
Role
Lead Designer responsible for the end-to-end user experience, visual design, interactive prototypes
Tools
Figma, Miro, Zeplin, Slack, JIRA
